Fire Kills

The Fire Kills campaign is led by Communities and Local Government. It is a publicity campaign aimed at the general public covering three core community fire safety themes: prevention, detection and escape.

The key and primary message is smoke alarm ownership and maintenance.

The new Fire Kills website launched on 2 May 2008, with a series of dedicated campaign pages full of useful information on how to prevent, detect and escape from fire.  The new site features key fire safety messages and Fire Kills campaign materials, including specialised resources for teachers, disabled people, parents and landlords and tenants. There is also an interactive area aimed specifically at children, to teach them about fire safety in a fun and practical way.

Target audiences

• Homeowners
• Parents and child carers
• Disabled people
• Landlords and tenants
• Teachers and school staff
• Students
• Firefighters
• Non-English speaking people
  

Linking to the campaign from council websites

You can use the images below to provide links to resources and information on the Fire Kills campaign from relevant pages on your website.

The images for the campaign are available to download:

Suggested text: 

Simple steps to protect you and your family from fire